Shoot Up!

A 3-month program for MVP stage startups
to review strategy, tweak GTM & expand.

Idea Validation

Mentoring Sessions

Virtual Incubation/ Physical Space

Pitch/Demo days

Click Here To Register

Program objective:

A 4-week micro accelerator program for early stage startups to get mentoring and strategy guidance to lay the path towards first customer

Who can apply?

  • Prototype ready or MVP stage startups

Schedule

Week 1

  • Introductions & Kickoff
  • Target Customer – What is the underserved/ unserved need?
  • Product Demonstration

Week 2

  • Value Proposition
  • Current Traction – Pilots or others (if any)
  • MVP Definition – Testing/Customer Feedback/Rollout

Week 3

  • Go-to-market Strategies
  • Why Products Fail / Iterations on MVP – Agile/Lean Methodologies?
  • Pivoting during these times

Week 4

  • Action plan to lay the path towards first customer
  • Distribution – Channels & Sales Models
  • Pricing Discussion
  • Listen to your customer …..Wrapping it all up

Click Here To Register

Program objective:

To help startups take their product to market by targeting the right customers. Also help them to focus right revenue model and designing the right revenue stream under the selected model.

Duration:

A 2 month workshop modeled micro accelerator program for B2B entrepreneurs in Deep Tech. Microaccelerator will be run by  CIE-IIITH, CoCreation Consulting and select guest mentors who are experts on go-to-market strategies for growth stage startups​.

Who should attend ?

  • Startups in the deeptech domain, Revenue making and at a Pre-Series A stage.
  • Entrepreneurs, innovators, intrapreneurs with products or services in place who are currently working on their strategies and plans.
  • Entrepreneurs starting a new venture and Intrapreneurs, who are leading a project in larger organization.

Program Content:

  • Outlining the basics of Sales Go-To-Market​
  • Product market fit – Buyers value model mapping
  • Marketing orientation – Initial marketing messaging, Prospecting & Cold calling
  • Customer acquisition strategy – Sales process map, Funnel build, Creating your first scale revenue stack
  • Price modelling
  • Commercialization framework
  • The road to Pre-series/Series A – Your first pitch deck
  • What do you get post program? – Follow- on access to mentors, programs, demodays for a year

Have questions? Contact us at: incubation@iiith.org