AI in MediaTech Accelerator is an initiative by CIE IIIT Hyderabad, supported by Department of Science and Technology, Government of India. The accelerator programs are designed to discover, nurture and foster start-ups developing innovative solutions and AI applications in areas of Virtual Production,  Metaverse  (VR AR, NFTs, Virtual Worlds, Blockchain, Gaming Tech), Multimedia and Journalism.

Jointly run by CIE at IIITH Hyderabad and Arka Media Works, with Shobu Yarlagadda as the Chief Mentor