Early stages of a Tech startup
A masterclass by Prof.Ramesh Loganathan
A startup founder advisory, a set of specially curated list articles by Prof.Ramesh Loganathan,on how startups can build on their basis and how the ecosystem can help them Develop insights on navigating the innovation process from idea generation to commercialization. Build knowledge on how to create strategies to bring innovations to market. Develop an innovation portfolio and business model canvas for your venture.
About Ramesh Loganathan:
Ramesh Loganathan is one of the founding members at Headstart and Head of research and innovation outreach at IIITH. He is the board member of CIE-IIIT and IIT Incubator. After 25 years in the product R&D space, in Dec 2015, moved full-time into academics. As Professor Co-Innovation, heading the Research/Innovation outreach at IIIT Hyderabad. helping start and grow the Technology Transfer Office, Co-Innovation (corp) labs, Entrepreneur In Residence program and the Centre for Innovation & Entrepreneurship. Have been adjunct faculty (middleware systems) at IIIT-H since 2002, visiting faculty at IIT Hyderabad (Innovation),member of governing board of incubators at IIIT-H, IIT and BITS.
0.Introduction
While every stage of a startup is important and hard, the most critical and difficult one is probably the early stages. More so for a first time founder.
This masterclass presents guidance to early stage startups on ideation, how to startup, how to find the right customer, How to understand your market fit. Working towards initial customers and revenue. And setting up for early scale and growth.
This masterclass is organised as a set of short articles. In this order:
- What Early Stage startups need?
- What to expect from a Go-to-market strategy
- Why is it important to look for the right customer?
- What are the factors influencing growth?
